オーストラリアのデジタルヘルス市場は311億米ドルに達すると予測 2034年までに
Market overview
The Australian digital health market was valued at $8.9 billion in 2025 and is projected to expand to $31.1 billion by 2034. This expansion is driven by government regulations, increasing use of telehealth, advanced healthcare IT infrastructure, and demand for personalized medicine. The forecast period is 2026-2034, with a compound annual growth rate (CAGR) of 14.92%. To learn more, visit the Australian digital health market: https://www.imarcgroup.com/australia-digital-health-market
How AI will change the future of Australia's digital health market:
- The integration of AI will enhance telehealth services by improving diagnostic accuracy and patient engagement through real-time data analysis and wearable device monitoring.
- Government-backed digital health platforms such as My Health Record complement the adoption of AI, enabling seamless interoperability and secure data exchange between providers.
- AI-powered personalized preventative care leverages data from wearables and genetic testing to provide customized health insights and improve disease management.
- Local startups are leveraging AI diagnostics and virtual care technology to move from a reactive to a predictive healthcare model.
- Public-private partnerships are spurring AI innovation in telehealth and risk assessment tools, improving accessibility in rural and remote communities.
- The widespread adoption of smartphones will drive mobile health AI applications, facilitating remote monitoring and patient engagement through apps.
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Market growth factors
Drivers of the digital health market include national infrastructure and government products and services. The Australian Digital Health Agency introduced an opt-out electronic record system called My Health Record (MHR). The PCEHR tightly integrated with Medicare's Universal Healthcare System ID, enabling secure access and exchange of patient discharge summaries, pathology and imaging results, immunization histories, and prescriptions. These reforms improved interoperability among healthcare providers and enabled nationwide information exchange.
Another key driver of growth is public-private convergence. Health insurers, technology companies, and healthcare providers have been attracted to Australia's converged public-private system and have begun building digital infrastructure to offer services such as remote consultations, health coaching, connectivity with wearable devices, and artificial intelligence (AI)-based risk assessments. Competitively differentiating innovations, such as employee wellness programs and app-based digital clinics, are likely to drive adoption of digital health services.
Australia's innovation ecosystem of academic research, government programs, and early commercial activity is particularly strong in AI for preventive health. Australia's major cities and universities are focusing on building knowledge around diagnostic AI, wearable devices, and personalized health checks, shifting care from reactive to predictive. Partnerships between technology companies and public health organizations to implement virtual care technologies are helping to expand the reach of digital health solutions.
Market Segmentation
Analysis by type:
- Telemedicine
- Medical Wearables
- EMR/EHR systems
- Medical Apps
- Healthcare Analytics
- others
Component Analysis:
- software
- Hardware
- service
Eligible areas:
- Australian Capital Territory and New South Wales
- Victoria and Tasmania
- Queensland
- Northern Territory and South Australia
- Western Australia
Key Players
- Hunter New England Central Coast Primary Health Network (HNECC PHN)
- Monash University School of Information Technology (IT)
- Apollo Hospital
- MedAdvisor Solution
- DDM Health
Recent Trends and News
- September 2025: The Ministry of Health and Aged Care launched a telehealth service for aged care residents and opened a supplier solicitation for virtual nursing services across 30 aged care facilities, highlighting the government's commitment to healthcare accessibility.
- November 2025: MedAdvisor Solutions expands its digital health offerings by introducing new telehealth capabilities to its app to meet growing patient and pharmacy demand nationwide.
- November 2025: Monash University’s School of Information Technology enters into a strategic partnership with Apollo Hospitals to strengthen digital health research and solutions, and foster innovation and cross-border technology collaboration.
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